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Eight Oh Two (802), a leading digital marketing agency, is thrilled to announce the addition of Zack Lawrence to its team as a PPC Specialist. Zack brings a wealth of experience in paid media strategy and campaign management, making him a valuable asset to the organization.

Zack’s background includes successfully managing diverse paid advertising campaigns across various industries, including hospitality, tourism, and finance. His expertise spans a wide range of platforms, such as Google Ads, Microsoft Advertising, and industry-specific platforms like Expedia and TripAdvisor. Zack is adept at leveraging data analysis and optimization techniques to maximize ROI and achieve client KPIs.

“We are excited to welcome Zack to the 802 team,” says Sara Akl, VP of Search Marketing. “His proven track record in PPC and his passion for data-driven strategies align perfectly with our commitment to delivering exceptional results for our clients.”